Web site success metrics: addressing the duality of goals - researchr publication authors

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France Belanger, Weiguo Fan, L. Christian Schaupp, Anjala Krishen, Jeannine Everhart, David Poteet, Kent Nakamoto. Web site success metrics: addressing the duality of goals. Communications of the ACM, 49(12):114-116, 2006. [doi]

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