Anísio Lacerda, Marco Cristo, Marcos André Gonçalves, Weiguo Fan, Nivio Ziviani, Berthier A. Ribeiro-Neto. Learning to advertise. In Efthimis N. Efthimiadis, Susan T. Dumais, David Hawking, Kalervo Järvelin, editors, SIGIR 2006: Proceedings of the 29th Annual International ACM SIGIR Conference on Research and Development in Information Retrieval, Seattle, Washington, USA, August 6-11, 2006. pages 549-556, ACM, 2006. [doi]
Abstract is missing.