| 341 | -- | 342 | Pradeep Chintagunta, Dominique M. Hanssens, John R. Hauser. Editorial - Marketing Science and Big Data |
| 343 | -- | 362 | Aron Culotta, Jennifer Cutler. Mining Brand Perceptions from Twitter Social Networks |
| 363 | -- | 388 | Xiao Liu, Param Vir Singh, Kannan Srinivasan. A Structured Analysis of Unstructured Big Data by Leveraging Cloud Computing |
| 389 | -- | 404 | Bruno J. D. Jacobs, Bas Donkers, Dennis Fok. Model-Based Purchase Predictions for Large Assortments |
| 405 | -- | 426 | Michael Trusov, Liye Ma, Zainab Jamal. Crumbs of the Cookie: User Profiling in Customer-Base Analysis and Behavioral Targeting |
| 427 | -- | 444 | Michael Braun, Paul Damien. Scalable Rejection Sampling for Bayesian Hierarchical Models |
| 445 | -- | 464 | Dongling Huang, Lan Luo. Consumer Preference Elicitation of Complex Products Using Fuzzy Support Vector Machine Active Learning |
| 465 | -- | 483 | Joel Barajas, Ram Akella, Marius Holtan, Aaron Flores. Experimental Designs and Estimation for Online Display Advertising Attribution in Marketplaces |
| 484 | -- | 510 | Shasha Lu, Li Xiao, Min Ding. A Video-Based Automated Recommender (VAR) System for Garments |
| 511 | -- | 534 | Daniel M. Ringel, Bernd Skiera. Visualizing Asymmetric Competition Among More Than 1, 000 Products Using Big Search Data |