Stumbling over the Trust Tipping Point - The Effectiveness of Web Seals at Different Levels of Website Trustworthiness

Martin Adam, Lars Niehage, Sebastian Lins, Alexander Benlian, Ali Sunyaev. Stumbling over the Trust Tipping Point - The Effectiveness of Web Seals at Different Levels of Website Trustworthiness. In Frantz Rowe, Redouane El Amrani, Moez Limayem, Sue Newell, Nancy Pouloudi, Eric van Heck, Ali El Quammah, editors, 28th European Conference on Information Systems - Liberty, Equality, and Fraternity in a Digitizing World, ECIS 2020, Marrakech, Morocco, June 15-17, 2020. 2020. [doi]

Abstract

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