Understanding Multi-channel Customer Behavior in Retail

Mozhdeh Ariannezhad, Sami Jullien, Pim Nauts, Min Fang, Sebastian Schelter, Maarten de Rijke. Understanding Multi-channel Customer Behavior in Retail. In Gianluca Demartini, Guido Zuccon, J. Shane Culpepper, Zi Huang, Hanghang Tong, editors, CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021. pages 2867-2871, ACM, 2021. [doi]

Abstract

Abstract is missing.