Skipping Skippable Ads on YouTube: How, When, Why and Why Not?

Snehasish Banerjee, Anjan Pal. Skipping Skippable Ads on YouTube: How, When, Why and Why Not?. In Sukhan Lee 0001, Hyunseung Choo, Roslan Ismail, editors, 15th International Conference on Ubiquitous Information Management and Communication, IMCOM 2021, Seoul, South Korea, January 4-6, 2021. pages 1-5, IEEE, 2021. [doi]

Abstract

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