Matching Auctions for Search and Native Ads

Ruggiero Cavallo, Maxim Sviridenko, Christopher A. Wilkens. Matching Auctions for Search and Native Ads. In Éva Tardos, Edith Elkind, Rakesh Vohra, editors, Proceedings of the 2018 ACM Conference on Economics and Computation, Ithaca, NY, USA, June 18-22, 2018. pages 663-680, ACM, 2018. [doi]

Abstract

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