Jengchung V. Chen, Bo-chiuan Su, David C. Yen. Location-based advertising in an emerging market: a study of Mongolian mobile phone users. IJMC, 12(3):291-310, 2014. [doi]
@article{ChenSY14,
title = {Location-based advertising in an emerging market: a study of Mongolian mobile phone users},
author = {Jengchung V. Chen and Bo-chiuan Su and David C. Yen},
year = {2014},
doi = {10.1504/IJMC.2014.061462},
url = {http://dx.doi.org/10.1504/IJMC.2014.061462},
researchr = {https://researchr.org/publication/ChenSY14},
cites = {0},
citedby = {0},
journal = {IJMC},
volume = {12},
number = {3},
pages = {291-310},
}