Translating Advances in Data Mining to Business Operations: The Art of Data Mining in Retailing

Henry G. L. Dillon, Beverley G. Hope. Translating Advances in Data Mining to Business Operations: The Art of Data Mining in Retailing. In Proceedings of the 8th European Conference on Information Systems, Trends in Information and Communication Systems for the 21st Century, ECIS 2000, Vienna, Austria, July 3-5, 2000. pages 987-994, 2000. [doi]

Abstract

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