Scent Marketing: Making Olfactory Advertising Pervasive

Bernadette Emsenhuber. Scent Marketing: Making Olfactory Advertising Pervasive. In Hans Jörg Müller, Florian Alt, Daniel Michelis, editors, Pervasive Advertising. Human-Computer Interaction Series, pages 343-360, Springer, 2011. [doi]

Abstract

Abstract is missing.