Susan Shepherd Ferebee. Successful Persuasive Technology for Behavior Reduction: Mapping to Fogg s Gray Behavior Grid. In Thomas Ploug, Per F. V. Hasle, Harri Oinas-Kukkonen, editors, Persuasive Technology, 5th International Conference, PERSUASIVE 2010, Copenhagen, Denmark, June 7-10, 2010. Proceedings. Volume 6137 of Lecture Notes in Computer Science, pages 70-81, Springer, 2010. [doi]
Abstract is missing.