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A Cloud-Based System for Improving Retention Marketing Loyalty Programs in Industry 4.0: A Study on Big Data Storage Implications

Antonino Galletta, Lorenzo Carnevale, Antonio Celesti, Maria Fazio, Massimo Villari. A Cloud-Based System for Improving Retention Marketing Loyalty Programs in Industry 4.0: A Study on Big Data Storage Implications. IEEE Access, 6:5485-5492, 2018. [doi]

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