Teresa Guarda, Maria Fernanda Augusto, Marcelo León, Hugo Pérez, Washington Torres, Walter Orozco, Jacqueline Bacilio. Marketing Knowledge Management Model. In Álvaro Rocha, Teresa Guarda, editors, Proceedings of the International Conference on Information Technology & Systems, ICITS 2018, Libertad City, Ecuador, 10-12 January 2018. Volume 721 of Advances in Intelligent Systems and Computing, pages 234-241, Springer, 2018. [doi]
Abstract is missing.