Advertising and forecasting investments of a newsvendor

Mehmet Güray Güler. Advertising and forecasting investments of a newsvendor. 4OR, 17(1):45-73, 2019. [doi]

@article{Guler19,
  title = {Advertising and forecasting investments of a newsvendor},
  author = {Mehmet Güray Güler},
  year = {2019},
  doi = {10.1007/s10288-018-0374-6},
  url = {https://doi.org/10.1007/s10288-018-0374-6},
  researchr = {https://researchr.org/publication/Guler19},
  cites = {0},
  citedby = {0},
  journal = {4OR},
  volume = {17},
  number = {1},
  pages = {45-73},
}