Privacy-Personalization Paradox in Adoption of Mobile Health Service: The Mediating Role of Trust

Xitong Guo, Yongqiang Sun, Ziyu Yan, Nan Wang. Privacy-Personalization Paradox in Adoption of Mobile Health Service: The Mediating Role of Trust. In Shan L. Pan, Tru H. Cao, editors, 16th Pacific Asia Conference on Information Systems, PACIS 2012, Ho Chi Minh City, Vietnam, 11-15 July 2012. pages 27, 2012. [doi]

@inproceedings{GuoSYW12-0,
  title = {Privacy-Personalization Paradox in Adoption of Mobile Health Service: The Mediating Role of Trust},
  author = {Xitong Guo and Yongqiang Sun and Ziyu Yan and Nan Wang},
  year = {2012},
  url = {http://aisel.aisnet.org/pacis2012/27},
  researchr = {https://researchr.org/publication/GuoSYW12-0},
  cites = {0},
  citedby = {0},
  pages = {27},
  booktitle = {16th Pacific Asia Conference on Information Systems, PACIS 2012, Ho Chi Minh City, Vietnam, 11-15 July 2012},
  editor = {Shan L. Pan and Tru H. Cao},
}