Predictive Factors of Electronic Word of Mouth (eWOM) Intention Among University Students - researchr publication authors

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Olger Gutierrez-Aguilar, Diego Castillo-Carranza, Ronald Valdivia-Cornejo, Fiorela Ticona-Apaza, Valerio Ticona-Apaza. Predictive Factors of Electronic Word of Mouth (eWOM) Intention Among University Students. In Héctor Cardona Reyes, Carlos Alberto Lara-Álvarez, Miguel Angel Ortiz Esparza, Klinge Orlando Villalba-Condori, editors, Proceedings of the International Congress on Education and Technology in Sciences, Zacatecas, Mexico, December 04-06, 2023. Volume 3691 of CEUR Workshop Proceedings, pages 56-68, CEUR-WS.org, 2023. [doi]

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