Rob Heyman, Jo Pierson. An Explorative Mapping of the Belgian Social Media Marketing Value Network and Its Usage of Personal Identifiable Information. In Marit Hansen, Jaap-Henk Hoepman, Ronald E. Leenes, Diane Whitehouse, editors, Privacy and Identity Management for Emerging Services and Technologies - 8th IFIP WG 9.2, 9.5, 9.6/11.7, 11.4, 11.6 International Summer School, Nijmegen, The Netherlands, June 17-21, 2013, Revised Selected Papers. Volume 421 of IFIP Advances in Information and Communication Technology, pages 203-213, Springer, 2013. [doi]
Abstract is missing.