Comparing click-through data to purchase decisions for retrieval evaluation

Katja Hofmann, Bouke Huurnink, Marc Bron, Maarten de Rijke. Comparing click-through data to purchase decisions for retrieval evaluation. In Fabio Crestani, Stéphane Marchand-Maillet, Hsin-Hsi Chen, Efthimis N. Efthimiadis, Jacques Savoy, editors, Proceeding of the 33rd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2010, Geneva, Switzerland, July 19-23, 2010. pages 761-762, ACM, 2010. [doi]

Abstract

Abstract is missing.