Not Registered? Please Sign Up First: A Randomized Field Experiment on the Ex Ante Registration Request

Ni Huang, Probal Mojumder, Tianshu Sun, Jinchi Lv, Joseph M. Golden. Not Registered? Please Sign Up First: A Randomized Field Experiment on the Ex Ante Registration Request. Information Systems Research, 32(3):914-931, 2021. [doi]

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