Ni Huang, Tianshu Sun, Pei-yu Chen, Joseph M. Golden. Social Media Integration and E-commerce Platform Performance: A Randomized Field Experiment. In Yong Jin Kim, Ritu Agarwal, Jae Kyu Lee, editors, Proceedings of the International Conference on Information Systems - Transforming Society with Digital Innovation, ICIS 2017, Seoul, South Korea, December 10-13, 2017. Association for Information Systems, 2017. [doi]
Abstract is missing.