Influence of Platform Characteristics on Purchase Intention in Social Commerce: Mechanism of Psychological Contracts

Shahbaz Hussain, Ying Li, Wenli Li. Influence of Platform Characteristics on Purchase Intention in Social Commerce: Mechanism of Psychological Contracts. JTAER, 16(1):1-17, 2021. [doi]

Authors

Shahbaz Hussain

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Ying Li

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Wenli Li

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