Strategies for the Brand-Building of Small-and Medium-Sized Enterprises

Hiroshi Imahashi, Kiminori Gemba, Keisuke Uenishi. Strategies for the Brand-Building of Small-and Medium-Sized Enterprises. In 5th IIAI International Congress on Advanced Applied Informatics, IIAI-AAI 2016, Kumamoto, Japan, July 10-14, 2016. pages 853-856, IEEE, 2016. [doi]

Abstract

Abstract is missing.