A Systematic Review on Search Engine Advertising

Hamed Jafarzadeh 0001, Aybüke Aurum, John D'Ambra, Amir Hossein Ghapanchi. A Systematic Review on Search Engine Advertising. Pac. Asia J. Assoc. Inf. Syst., 7(3):2, 2015. [doi]

@article{JafarzadehADG15-0,
  title = {A Systematic Review on Search Engine Advertising},
  author = {Hamed Jafarzadeh 0001 and Aybüke Aurum and John D'Ambra and Amir Hossein Ghapanchi},
  year = {2015},
  url = {https://aisel.aisnet.org/pajais/vol7/iss3/2},
  researchr = {https://researchr.org/publication/JafarzadehADG15-0},
  cites = {0},
  citedby = {0},
  journal = {Pac. Asia J. Assoc. Inf. Syst.},
  volume = {7},
  number = {3},
  pages = {2},
}