Prateek Jain, Adrienne Hall Phillips, Soussan Djamasbi. Effect of Social Media Product Reviews on Buying Decision When Presented in Augmented Reality. In Fiona Fui-Hoon Nah, Bo Sophia Xiao, editors, HCI in Business, Government, and Organizations - 5th International Conference, HCIBGO 2018, Held as Part of HCI International 2018, Las Vegas, NV, USA, July 15-20, 2018, Proceedings. Volume 10923 of Lecture Notes in Computer Science, pages 313-326, Springer, 2018. [doi]
Abstract is missing.