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Karthick Jayaram, Qutbuddin Siddiquee, Ashish Malviya, Sudarshan Katti, Sudhangshu Chakravorty, Minal Mungekar. Commercialisation of new products developed in R&D for the green product. IJBPSCM, 4(2):126-144, 2012. [doi]
Abstract is missing.