Optimization of Online Promotion: a Profit-Maximizing Model Integrating Price discount and Product Recommendation

Yuan-Chun Jiang, Yezheng Liu. Optimization of Online Promotion: a Profit-Maximizing Model Integrating Price discount and Product Recommendation. International Journal of Information Technology and Decision Making, 11(5):961-982, 2012. [doi]

@article{JiangL12-1,
  title = {Optimization of Online Promotion: a Profit-Maximizing Model Integrating Price discount and Product Recommendation},
  author = {Yuan-Chun Jiang and Yezheng Liu},
  year = {2012},
  doi = {10.1142/S0219622012500289},
  url = {http://dx.doi.org/10.1142/S0219622012500289},
  researchr = {https://researchr.org/publication/JiangL12-1},
  cites = {0},
  citedby = {0},
  journal = {International Journal of Information Technology and Decision Making},
  volume = {11},
  number = {5},
  pages = {961-982},
}