It Feels Right. Therefore, I Feel Present and Enjoy : The Effects of Regulatory Fit and the Mediating Roles of Social Presence and Self-Presence in Avatar-Based 3D Virtual Environments

Seung-A. Annie Jin. It Feels Right. Therefore, I Feel Present and Enjoy : The Effects of Regulatory Fit and the Mediating Roles of Social Presence and Self-Presence in Avatar-Based 3D Virtual Environments. Presence, 20(2):105-116, 2011. [doi]