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Lay Theories of Manipulation: Do Consumers Believe They are Susceptible to Marketers' Trickery?

Zarema Khon, Samuel Johnson, Haiming Hang. Lay Theories of Manipulation: Do Consumers Believe They are Susceptible to Marketers' Trickery?. In W. Tecumseh Fitch, Claus Lamm, Helmut Leder, Kristin Teßmar-Raible, editors, Proceedings of the 43rd Annual Meeting of the Cognitive Science Society, CogSci 2021, virtual, July 26-29, 2021. cognitivesciencesociety.org, 2021. [doi]

Authors

Zarema Khon

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Samuel Johnson

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Haiming Hang

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