Examining the Effects of eWOM, Trust Inclination, and Information Adoption on Purchase Intentions in an Accelerated Digital Marketing Context

Muddasar Ghani Khwaja, Saqib Mahmood, Umer Zaman. Examining the Effects of eWOM, Trust Inclination, and Information Adoption on Purchase Intentions in an Accelerated Digital Marketing Context. Information, 11(10):478, 2020. [doi]

@article{KhwajaMZ20,
  title = {Examining the Effects of eWOM, Trust Inclination, and Information Adoption on Purchase Intentions in an Accelerated Digital Marketing Context},
  author = {Muddasar Ghani Khwaja and Saqib Mahmood and Umer Zaman},
  year = {2020},
  doi = {10.3390/info11100478},
  url = {https://doi.org/10.3390/info11100478},
  researchr = {https://researchr.org/publication/KhwajaMZ20},
  cites = {0},
  citedby = {0},
  journal = {Information},
  volume = {11},
  number = {10},
  pages = {478},
}