B. Gladys Gnana Kiruba, Debi Prasanna Acharjya. Behavioural Intention of Customers Towards Smartwatches in an Ambient Environment Using Soft Computing: An Integrated SEM-PLS and Fuzzy Rough Set Approach. IJACI, 11(2):80-111, 2020. [doi]
@article{KirubaA20, title = {Behavioural Intention of Customers Towards Smartwatches in an Ambient Environment Using Soft Computing: An Integrated SEM-PLS and Fuzzy Rough Set Approach}, author = {B. Gladys Gnana Kiruba and Debi Prasanna Acharjya}, year = {2020}, doi = {10.4018/IJACI.2020040105}, url = {https://doi.org/10.4018/IJACI.2020040105}, researchr = {https://researchr.org/publication/KirubaA20}, cites = {0}, citedby = {0}, journal = {IJACI}, volume = {11}, number = {2}, pages = {80-111}, }