Syrios Siyao Li, Sufang Wang, Matthew Kwok On Lee. Decoding Viral Marketing Through Socio-Technical Systems: Behavioral and Data Science Perspectives. Pac. Asia J. Assoc. Inf. Syst., 17(3):3, 2025. [doi]
@article{LiWL25-21,
title = {Decoding Viral Marketing Through Socio-Technical Systems: Behavioral and Data Science Perspectives},
author = {Syrios Siyao Li and Sufang Wang and Matthew Kwok On Lee},
year = {2025},
url = {https://aisel.aisnet.org/pajais/vol17/iss3/3},
researchr = {https://researchr.org/publication/LiWL25-21},
cites = {0},
citedby = {0},
journal = {Pac. Asia J. Assoc. Inf. Syst.},
volume = {17},
number = {3},
pages = {3},
}