Applying the Expectancy Disconfirmation and Regret Theories to Online Consumer Behavior

Chechen Liao, Chuang-Chun Liu, Yu-Ping Liu, Pui-Lai To, Hong-Nan Lin. Applying the Expectancy Disconfirmation and Regret Theories to Online Consumer Behavior. Cyberpsy., Behavior, and Soc. Networking, 14(4):241-246, 2011. [doi]

Abstract

Abstract is missing.