Xueming Luo, Jie Zhang, Bin Gu, Chee Wei Phang. Competitive and Asymmetric Nature of Relationships between Expert Blog Sentiment and General Consumer Brand perception. In Keng Siau, Qing Li, Xunhua Guo, editors, 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, June 24-28, 2014. pages 76, 2014. [doi]
Abstract is missing.