Stefan Mayer, Jochen Gönsch. Consumer Choice Modelling in Product Line Pricing: Reservation Prices and Discrete Choice Theory. In Diethard Klatte, Hans-Jakob Lüthi, Karl Schmedders, editors, Operations Research Proceedings 2011, Selected Papers of the International Conference on Operations Research (OR 2011), August 30 - September 2, 2011, Zurich, Switzerland. pages 547-552, Springer, 2011. [doi]
Abstract is missing.