A 2020 perspective on "A novel methodology for optimizing display advertising campaigns using genetic algorithms"

Luis Miralles Pechuán, Hiram Ponce, Lourdes Martínez-Villaseñor. A 2020 perspective on "A novel methodology for optimizing display advertising campaigns using genetic algorithms". Electronic Commerce Research and Applications, 40:100953, 2020. [doi]

Abstract

Abstract is missing.