A hybrid simulation framework for the newsvendor problem with advertising and viral marketing

Ashkan Negahban. A hybrid simulation framework for the newsvendor problem with advertising and viral marketing. In Winter Simulations Conference: Simulation Making Decisions in a Complex World, WSC 2013, Washington, DC, USA, December 8-11, 2013. pages 1613-1624, IEEE, 2013. [doi]

Abstract

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