(M)ad to See Me?: Intelligent Advertisement Placement: Balancing User Annoyance and Advertising Effectiveness

Ngoc Thi Nguyen, Agustin Zuniga, Hyowon Lee 0001, Pan Hui, Huber Flores, Petteri Nurmi. (M)ad to See Me?: Intelligent Advertisement Placement: Balancing User Annoyance and Advertising Effectiveness. IMWUT, 4(2), 2020. [doi]

Abstract

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