Ambient Persuasion in the Shopping Context

Wolfgang Reitberger, Alexander Meschtscherjakov, Thomas Mirlacher, Manfred Tscheligi. Ambient Persuasion in the Shopping Context. In Hans Jörg Müller, Florian Alt, Daniel Michelis, editors, Pervasive Advertising. Human-Computer Interaction Series, pages 309-323, Springer, 2011. [doi]

Authors

Wolfgang Reitberger

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Alexander Meschtscherjakov

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Thomas Mirlacher

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Manfred Tscheligi

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