Communities on Social Networking Sites: Testing a Socio-Cognitive Model for Brand Page Usage

Christopher H. Ruehl, Diana Ingenhoff. Communities on Social Networking Sites: Testing a Socio-Cognitive Model for Brand Page Usage. In 50th Hawaii International Conference on System Sciences, HICSS 2017, Hilton Waikoloa Village, Hawaii, USA, January 4-7, 2017. pages 1-10, AIS Electronic Library (AISeL), 2017. [doi]

Abstract

Abstract is missing.