Nitika Sharma, Arminda Maria Finisterra do Paço. Exploring the O Zone effect: how own, others and outer influences shape green purchasing behaviour in e-commerce. J. Inf., Comm, Ethics in Society, 23(2):234-261, 2025. [doi]
@article{SharmaP25-1,
title = {Exploring the O Zone effect: how own, others and outer influences shape green purchasing behaviour in e-commerce},
author = {Nitika Sharma and Arminda Maria Finisterra do Paço},
year = {2025},
doi = {10.1108/JICES-09-2024-0137},
url = {https://doi.org/10.1108/JICES-09-2024-0137},
researchr = {https://researchr.org/publication/SharmaP25-1},
cites = {0},
citedby = {0},
journal = {J. Inf., Comm, Ethics in Society},
volume = {23},
number = {2},
pages = {234-261},
}