Chris Showell, Paul Turner. The PLU Problem: Are We Designing Personal ehealth for People Like Us?. In Karen L. Courtney, Omid Shabestari, Alex Kuo, editors, Enabling Health and Healthcare through ICT - Available, Tailored and Closer, ITCH 2013, Victoria, BC, Canada, February 21-23, 2013. Volume 183 of Studies in Health Technology and Informatics, pages 276-280, IOS Press, 2013. [doi]
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