Recommendations for marketing campaigns in telecommunication business based on the footprint analysis: Who is a good client?

Julia Sidorova, Lars Lundberg, O. Rosander, HÃ¥kan Grahn, Lars Skold. Recommendations for marketing campaigns in telecommunication business based on the footprint analysis: Who is a good client?. In 8th International Conference on Information, Intelligence, Systems & Applications, IISA 2017, Larnaca, Cyprus, August 27-30, 2017. pages 1-6, IEEE, 2017. [doi]

Abstract

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