Jerzy Surma, Anna Furmanek. Improving Marketing Response by Data Mining in Social Network. In Nasrullah Memon, Reda Alhajj, editors, International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2010, Odense, Denmark, August 9-11, 2010. pages 446-451, IEEE Computer Society, 2010. [doi]
Abstract is missing.