Filling context-ad vocabulary gaps with click logs

Yukihiro Tagami, Toru Hotta, Yusuke Tanaka, Shingo Ono, Koji Tsukamoto, Akira Tajima. Filling context-ad vocabulary gaps with click logs. In Sofus A. Macskassy, Claudia Perlich, Jure Leskovec, Wei Wang 0010, Rayid Ghani, editors, The 20th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, KDD '14, New York, NY, USA - August 24 - 27, 2014. pages 1955-1964, ACM, 2014. [doi]

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