Personalization has a Price, Controllability is the Currency: Predictors for the Intention to use Personalized eGovernment Websites

Lex van Velsen, Thea van der Geest, Lidwien van de Wijngaert, Stéphanie M. van den Berg, Michaël F. Steehouder. Personalization has a Price, Controllability is the Currency: Predictors for the Intention to use Personalized eGovernment Websites. J. Org. Computing and E. Commerce, 25(1):76-97, 2015. [doi]

Abstract

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