CRM Excellence at KLM Royal Dutch Airlines

Stijn Viaene, Bjorn Cumps. CRM Excellence at KLM Royal Dutch Airlines. In Deepak Khazanchi, Ilze Zigurs, editors, A Conference on a Human Scale. 11th Americas Conference on Information Systems, AMCIS 2005, Omaha, Nebraska, USA, August 11-14, 2005. pages 37, Association for Information Systems, 2005. [doi]

Abstract

Abstract is missing.