Acceptance of Personalization in Omnichannel Retailing

Werner Wetzlinger, Andreas Auinger, Harald Kindermann, Wolfgang Schönberger. Acceptance of Personalization in Omnichannel Retailing. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business, Government and Organizations. Supporting Business - 4th International Conference, HCIBGO 2017, Held as Part of HCI International 2017, Vancouver, BC, Canada, July 9-14, 2017, Proceedings, Part II. Volume 10294 of Lecture Notes in Computer Science, pages 114-129, Springer, 2017. [doi]

Abstract

Abstract is missing.