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A Semiotic Analysis of Persuasive Technology - An Application to Obesity Management

Isaac Wiafe, Keiichi Nakata. A Semiotic Analysis of Persuasive Technology - An Application to Obesity Management. In René J. Jorna, Kecheng Liu, Guorui Jiang, Keiichi Nakata, Lily Sun, editors, ICISO 2010 - Proceedings of the Twelfth International Conference on Informatics and Semiotics in Organisations, Reading, U.K., July 19-21, 2010. pages 157-164, SciTePress, 2010.

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