Tao Yang, Davide Bolchini. Quantifying Brand Values Perception in Destination Websites: a Design Requirements Perspective. In Ulrike Gretzel, Rob Law, Matthias Fuchs, editors, Information and Communication Technologies in Tourism, ENTER 2010, Proceedings of the International Conference in Lugano, Switzerland, February 10-12, 2010. pages 309-320, Springer Vienna, 2010. [doi]
Abstract is missing.