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Understanding the Value of Social Media in the NBA's Digital Communication: A Fan(s)' Perspective

Yann Abdourazakou, Xuefei (Nancy) Deng. Understanding the Value of Social Media in the NBA's Digital Communication: A Fan(s)' Perspective. In Tung Bui, editor, 52nd Hawaii International Conference on System Sciences, HICSS 2019, Grand Wailea, Maui, Hawaii, USA, January 8-11, 2019. pages 1-10, ScholarSpace / AIS Electronic Library (AISeL), 2019. [doi]

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Yann Abdourazakou

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Xuefei (Nancy) Deng

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